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Numbers Indian Product Manager should know
Some of the important data that every product and business person should be aware of in context of the Indian Market - Part 1
India & Internet
All the data corresponds to the current date i.e. August 2022
India’s population = 1.39 Billion
Internet Users = 932 million
Internet Penetration = 61%
Indians doing online transactions = 305 million - about 1/3rd of the Internet Users
Average Time Spent on Mobile per user per day = 4.7 Hours - that’s about around 35 hours per week - compared to an average of 40 hours of work
Rural Internet Users = 373 million
UPI transactions till May 22 = 98 billion
The total amount of UPI transactions till May 22 = 2.1 Trillion
Source: Inc42
Indian E-commerce
Estimated e-commerce opportunity by 2030 = $400 billion
Current E-commerce = 100 billion
Estimated CAGR of e-commerce Market = 19% from 2022 to 2030
Number of online shoppers in 2022 = 128 million
Number of online shoppers by 2030 = 350 million
Source: Inc42
Indian online users expected by 2030 = 1.3 B
Indian monthly internet consumption = 12 GB
India’s overall retail = 1.2 Trillion in 2021
Estimated Indian Ecommerce size by 2026 = 200 Billion
Estimated size of the D2C market by 2025 = 100 billion
Fashion = 43 billion
Consumer Electronics and Appliances = 30 billion
FMCG = 20 billion
Home Decor = 5.5 Billion
Estimated Indian Retail market by 2026 = 1.7 trillion
Ecommerce Share in Indian Retail by 2026 = 11.4%
Online Shoppers to be 350 million by 2025, currently at 120 million
67% of online shoppers belong to the age 18-34, 23% from 35-44
The number of online beauty shoppers is expected to grow from 19 million in 2020 to 122 million in 2025
D2C in India
Source: Inc42
India holds more than 50,000 digital-first brands
Estimated size of D2C market by 2025 = 100 billion
Fashion = 43 billion
Consumer Electronics and Appliances = 30 billion
FMCG = 20 billion
Home Decor = 5.5 Billion
Global Economy - 100 Trillion now
US - 25 trillion
China - 20 trillion
Japan - 4.9 trillion
Germany - 4.3 trillion
UK - 3.4 trillion
India - 3.3 trillion
France - 2.9 trillion
Canada - 2.2 trillion
Italy - 2.1 trillion
Brazil - 1.8 trillion
Russia - 1.8 trillion
Indonesia - 1.3 trillion
Netherlands - 1.0 trillion
Taiwan - 841 billion
Israel - 521 billion
Source: Visual Capitalist
The Largest Oil Producers
US - 16.6 million barrels per day
Saudi Arabia - 11 million
Russian Federation - 11 million
Canada - 5.4 million
Iraq - 4.1 million
China - 4 million
UAE - 3.7 million
Iran - 3.6 million
Kuwait - 2.7 million
Qatar - 1.7 million
India - 0.75 million
Venezula - 0.65 million
Source: Visual Capitalist
Population Growth - Next 1000 babies by country
Asia - 511 per thousand
India - 171
China - 102
Pakistan - 47
Indonesia - 31
Bangladesh - 21
Philippines - 18
Vietnam - 11
Africa - 326 per thousand
Nigeria - 56
Congo - 31
Ethiopia - 25
Brazil - 22
America - 106 per thousand
Europe - 52 per thousand
Source: Visual Capitalist